Installs of iSIGN Media Solutions reduce insurance premiums
Investors should be watching closely the uptake of this market entry strategy, which offers appealing growth potential and recurring revenue opportunities to iSIGN.
The installation is expected to generate $2,700,000 Cdn in gross revenue from the sale of hardware and subsequent monthly fees to iSIGN.
The sale of the hardware will generate immediate revenues of approximately $390,000 Cdn.
But monthly fees charged for broadcasting and data management which is expected to generate monthly revenues of approximately $65,000 Cdn from the date of commissioning for three (3) years, based on current exchange rates.
The Smart Antennas are being provisioned and prepared for shipment and the ancillary cables and power injectors have been ordered with an expectation for completion before early September.
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The contacting companies who will be handling the electrical and Smart Antenna installations are in place with multiple crews available to ensure that installations are handled expeditiously.
The anticipated date for completion of installation into the shopping complex is in October 2016.
The smart antennas are to be used for dual purposes.
On the one hand, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumer mobile devices on location and in real-time.
On the other hand, the technology can broadcast emergency signals such as amber or extreme weather alerts, which prompted the mall’s liability insurance provider to lower the premiums of the mall where the 500 antennas will be installed.
The shopping mall is an approximately 78 acre complex that includes retail outlets, restaurants, outdoor concert venues, residential apartments and office buildings with an approximately 18 million annual visitors.
iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneering leader in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights.
Creators of the Smart suite of products, a patented interactive proximity marketing technology, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumers’ mobile devices in proximity and with real-time proof of redemption.
iSIGN’s data gathering capabilities provide analytics on price points, typical purchases, in-store dwell time and other shopper metrics that identify emerging consumer behaviors. These insights enable smarter business decisions and provide increased ROI metrics for more transparent marketing. iSIGN delivers relevant, timely messages on an opt-in basis at no charge to consumers, transmitting rich media to consumer mobile devices via Bluetooth® and Wi-Fi connectivity in complete privacy as opposed to beacons, apps, downloads and required surrendering of personal information.
Proven to increase brand engagement and customer loyalty, iSIGN generates preference-based, predictive “clean data” without compromising consumer privacy. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc.
Dr. Luc C. Duchesne is a Speaker and Author with a PhD in Biochemistry. With three decades of scientific and business experience, he has published ... <Read more about Dr. Luc Duchesne>